that’s how I described one of the findings from our just completed consortium benchmarking research on enterprise 2.0 tools. With about 120 of some our closest friends gathered together at APQC for 1-1/2 days to share their experiences, blogs were definitely on the minds and lips of everyone. Whether used as a communication or as a collaboration tool, blogs seemed to be considered THE way to connect people among many in the audience. So, with that wisdom in mind, I ask, “Who’s using blogs for business purposes, and what results have you seen?” Or, in other words, “Show me the money!” Comments welcome; encouraged; hoped for.
P.S. From the knowledge transfer session I described above, we created a new blog—just for participants only. They’re going to keep the discussion going in there. Those of you who missed out, well, you missed out. BUT—if you comment here, I’ll make sure they get a chance to hear from you.
